What is Fast Casual & Why is the Industry Growing?

The fast-casual restaurant industry is expanding exponentially. In 2022, the global fast-casual restaurant market was valued at $124.5 billion. Reports show the industry will grow significantly, reaching a projected value of $337.8 billion by 2032 – growing at a compound annual growth rate (CAGR) of 10.4%.

With the fast-casual industry on the cusp of incredible development, now is a great time for savvy entrepreneurs to consider investing in one of the best breakfast franchise opportunities around, Vicious Biscuit.

What is a Fast-Casual Franchise?

A fast-casual restaurant combines the quick service of fast food with the higher-quality dining experience of a casual restaurant. Fast-casual restaurants typically offer a more upscale menu featuring fresher, more premium ingredients compared to traditional fast-food chains. Typically, customers order at the counter and receive their meals quickly, but the seating is more inviting and comfortable, often offering a nice place to work or relax. Fast-casual restaurants appeal to consumers looking for a quick bite that uses better-quality ingredients.

There are a number of benefits to investing in a fast-casual franchise:

• Brand recognition: Franchising allows you to capitalize on the strength of an established brand. This can help franchisees build customer trust and loyalty, which are crucial for a restaurant's success. Vicious Biscuit has a killer reputation for our Southern hospitality and over-the-top biscuits. Our brand has been voted the Best Biscuits in Charleston, SC, four years in a row. We also recently ranked on the Fast Casual Movers & Shakers Top 100 list.
• Support and training: Franchisors provide extensive training and ongoing support to franchisees, including operational guidelines, staff training, supply chain resources, and marketing campaigns. With Vicious Biscuit, we've got our franchisees' backs from the first day. We help with everything including location startup support, initial and ongoing training for you and your team, and marketing assistance.
• Streamlined operations: Franchisees often benefit from a simplified operational model that focuses on a limited but high-quality menu. At Vicious Biscuit, we're able to offer plenty of food options for our guests while using the same types of products. This makes our menu easy to memorize and fast to serve.

As you research "what is a fast casual" and explore various franchise opportunities, it's crucial to thoroughly review the franchise disclosure document (FDD) of each brand. All franchisors are required to have an FDD. In it, you'll find information regarding the franchisor's background, any affiliate companies, litigation history, investment costs, and assistance provided to franchisees. You should also have a franchise lawyer read through the document as well. This way, you'll have a complete understanding of your commitment should you sign a franchise agreement.

Invest in the Fast-Casual Dining Industry with Vicious Biscuit

Vicious Biscuit is a fast growing, one-of-a-kind breakfast franchise opportunity. Known for our gourmet biscuits with a viral following, we're here to revolutionize brunch. Our made-from-scratch biscuits are stacked high with creative toppings. And with our kids' menu, shareables, and lighter fare options, we've got something for everyone.

Our franchise opportunity is ideal for those who want to start a business while still maintaining a work-life balance. We offer a one-shift brunch-only franchise opportunity. Our locations close at 3 p.m., which means lower labor costs and more personal time. Plus, we embrace fun! All our franchisees and staff are trained to be engaging with customers. Our goal is to make everyone feel welcome with our authentic Southern hospitality.

Our corporate locations saw an impressive AUV of $1.9 million in 2023. We know brunch, and we're ready to teach you everything you need to know to thrive in this industry. Our startup costs range from $750,750 to $1,475,416, including our $40,000 franchise fee and $5,000 development services fee.

Get Vicious today! Start by filling out this form, and one of our representatives will be in touch.